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Alumni stories

Staff profile
Simon Clifford

Simon Clifford

Brazilian Soccer Schools Managing Director

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Biography

“I graduated from Leeds Trinity University in 1992 with a degree in Physical Education and Recreation with Public Media then stayed a further year to complete a PGCE in Primary Education before working as a teacher in Leeds. 

"They were four of the best years of my life and prepared me well for the work I currently do, running the world’s biggest chain of soccer schools.

"I developed my Brazilian Soccer Schools business after becoming disillusioned with the British production of footballing talent. Using £5,000 borrowed from my teachers’ union I travelled to Brazil to witness the methods used there to produce such exceptional footballers.

"Studying a course that combined the media side with the sports science gave me a thorough grounding in the skills I use in my business today. In 2003 I bought Garforth Town Football Club and attracted media headlines across the globe with the signing of former Brazilian internationals Socrates and Careca, alongside England’s Lee Sharpe.”